Author Archives: Paul Worboys

Screen Culture – Things are sure changing…

Have a look at the vid below. The knowledge comes from our latest ‘Eye on Australia’ research programme (which is, by the way, the longest running consumer study in Australia, now in its 20th year). It’s amazing to think of the amount of time, we as consumers, spend with a screen in front of us. And as marketeers, what are we doing to make sure we recognise and deal with that…

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Love FlipBook – now even better!

I love the simplicity of Flipbook – and I love what it does.  Check it out and download it if you haven’t got it. And the new version is even better.  Check out some PR of the new version here

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