4 Pines Space Beer
In our first work for new client 4 Pines, we have created 3 radio spots promoting 4 Pines’ Vostok Stout Beer. It was a really fun campaign to work on – many laughs were had all around. Cheers to Jaron and the gang for making this happen!
Space Beer (1 of 3) / Rear Entry by JayGrey
Space Beer (2 of 3) / Fridge by JayGrey
Space Beer (3 of 3) / Dude by JayGrey
UPDATE: We are excited to announce that these spots were just awarded 3 Silver Lions at the Cannes International Festival of Creativity. Thanks to everyone involved!
TAC Crashed Car
Check out this work we did with Grey Melbourne for the Transport Accident Commission in Victoria. We’re pretty happy with it. For the execution, we took 360-degree photographs of real car crashes, and blended them together into a skin that we attached to a working car. The car then drove around the streets of Victoria, bringing the real impact of speeding home to drivers in the place they were most likely to appreciate the message — on the road. We hope this ad makes a difference!
Here’s a presentation video we made for it:
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Panadol Adult
As part of the new Panadol “Body First’ campaign, we developed extensive activation and work & play media creative to support the launch television executions. This included everything from outdoor, shopper, transit, magazine and digital banners, to promo giveaway and a major sponsorship programme for the Australian Open Tennis.
Panadol Cold & Flu Campaign
With winter approaching fast, we launched an integrated campaign for Panadol Cold & Flu identifying the symptoms of a cold or flu, and showing sufferers that the Triple Action power of Panadol Cold & Flu will get you back on with your life. The campaign consisted of heavy transit (buses, trams, etc), an extensive digital banner and Facebook programme as well as a radio campaign with a brand message component and large consumer promotion.
