Category Archives: Outdoor
Softly
Softly makes clothes lovely and soft. And it really does make a difference.
Our new POS poster for Softly is out there. See anyone you know if the shot?
Panadol Adult
As part of the new Panadol “Body First’ campaign, we developed extensive activation and work & play media creative to support the launch television executions. This included everything from outdoor, shopper, transit, magazine and digital banners, to promo giveaway and a major sponsorship programme for the Australian Open Tennis.
Panadol Cold & Flu Campaign
With winter approaching fast, we launched an integrated campaign for Panadol Cold & Flu identifying the symptoms of a cold or flu, and showing sufferers that the Triple Action power of Panadol Cold & Flu will get you back on with your life. The campaign consisted of heavy transit (buses, trams, etc), an extensive digital banner and Facebook programme as well as a radio campaign with a brand message component and large consumer promotion.
